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YachtWay Triumphs: Red Dot 2023 Award Winner


YachtWay Triumphs: Red Dot 2023 Award Winner

Linkup Studio has designed and developed YachWay, a smart luxury marketplace helping to buy the best yachts in a few clicks. This remarkable platform is a celebrated winner of the Red Dot Design Award, securing victories in 3 categories: “digital solution,” “interface design,” and “web design.”

YachtWay has revolutionized the process of buying premium yachts with cutting-edge design and user interface to fit clients’ lives perfectly. We designed the platform to be intuitive and easy to use, allowing dealers and shipyards to quickly upload listings. In turn, customers are able to search, compare, and buy yachts seamlessly. Extensive filtering functionality provides instant sorting out non-precise listings to find the best match options for people’s requirements and budgets. The solution offers a wide selection of global yachts and boats, simplifying searching for the perfect vessel regardless of location.

In YachtWay, Linkup Studio redefined the yacht shopping experience with its innovative UX and interface across competitors, delivering unmatched convenience, transparency, and enjoyment to discerning yacht buyers.

This platform is truly the Apple of the yacht industry, leading with groundbreaking design and functionality.

Our design experts carefully chose visuals to create an atmosphere of luxurious relaxation, while the interactive visuals, sophisticated typography, and smooth motion ensure that navigating the website is effortless.

At YachtWay, we've meticulously developed a high-performance functionality that caters to the distinct needs of three key parties: shipyards, dealers, and customers. This streamlined platform seamlessly accommodates all their requirements in one place.

The platform allows to easily browse, sort and share listings, videos and photos from the largest database of yachts for sale.

YachtWay provides an extensive set of filters and sorting options to narrow down the choices for the perfect yacht.

When the time is right to take the next step, YachtWay comes fully equipped with handy features. The platform allows customers to save their favored vessels, sends alerts for new boat listings, and offers direct chat options with shipyards, dealer companies, and brokers — all accessible anytime.

Nataliya Sambir, Linkup Studio’s Chief Design Officer, shares:

“A highlight of this project was the solid collaboration with the CEO of YachtWay. This fruitful and strategic partnership led to a mutual win, as we combined Linkup Studio's profound expertise in design and development with his decade-long industry background. The result is a highly convenient, practical, and efficient platform serving all parties in the yacht industry.”

About Linkup Studio

We are a product-driven software development and design company based in Lviv. Over the last 10 years, we have served up top-notch work for 150+ satisfied clients, including Porsche, Bosch, Reverso, Impactive, and others. Let the review scores speak for themselves: 4.9 on Clutch and a spotless 5-star on Goodfirms. The company has been honored with the most prestigious awards in the industry, like Red Dot, UX Design Awards, and App of the Day. Linkup Studio builds digital products that truly matter to our clients and their customers.

About Red Dot Design Award

The Red Dot Design Award, established in 1955, is a globally recognized accolade granted by the Design Zentrum Nordrhein Westfalen in Essen, Germany. It rewards excellence in product design, communication design, and design concepts, distinguishing groundbreaking creations that stand out in innovation, functionality, and quality. Judged by an international panel of experts, winners are awarded the Red Dot, a prestigious symbol of design excellence.


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