Qarqish

Complete Redesign of the Middle East Marketplace

Qatar
Qatar
Ecommerce
Ecommerce
Qatar
Web & Mobile
Qatar
Ecommerce

Linkup's business analysis and design teams in 2.5 months delivered a comprehensive, pixel-perfect, and powerfully branded redesign of the mobile and desktop site versions for the Qarqish marketplace. We developed two separate user flows for buyers and sellers respectively and created a complete product design in English and Arabic (RTL language) following all linguistic and cultural policies, governmental regulations, and religious norms. 

The clientsare currently processing the creation of PWA and upgrading the website according to our development specifications. The project design reached the Top 5 on Behance in the "PWA" and "Mobile" categories.

Result delivered:
Comprehensive Platform Redesign in 2.5 months
Total product duration:
April 2020 - July 2020
Involved Team:
4 members
Received awards:
TOP 5 of Behance in three categories
TOP 5 of Behance in three categories
Others:
Discover how we helped transform Qarqish marketplace into an exceptional experience for local customers.
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Discover how we helped transform Qarqish marketplace into an exceptional experience for local customers.
Client & Business challenge

Envisioning the Need for Enhanced User Experience

Qarqish.com founders approached Linkup with an issue of poor ROI: huge advertising budgets attracted a tiny number of users. They needed a complete UX/UI redesign of the mobile and desktop website versions in Arabic and English to revitalize their E-commerce platform and provide all Qataris with a luxury solution that delivers top-notch user experience. 

Their goal was to construct the best marketplace in the country and help all customers easily find a variety of small businesses using the helpful platform filters, and the businesses, in return, to get a constant flow of sales-qualified leads.

project description

Delivering Enhanced Shopping Solutions

Linkup Studio focused on key enhancements to the Qarqish E-commerce platform, ensuring a more engaging and user-friendly shopping experience:

  • Buyer Profile. Our redesign allows buyers to easily manage personal details and delivery preferences. The section includes customizable notification and language settings and the innovative wishlist feature, both private and public, tailoring the shopping experience to individual user needs.
  • Store Profile & Dashboards. We crafted a "My Store" area with tools for vendor promotions and store information editing, including operational details and delivery options. Different membership levels based on sales and customer feedback were introduced to enhance marketplace quality.
  • Product & Order Pages. The product pages feature detailed descriptions, images, and related product suggestions, while the order section includes efficient status filters and return management options, streamlining the buying process.
  • Messaging & Notifications. A comprehensive messaging system facilitates direct communication between customers and stores, with multimedia support and conversation management features. The tailored push notification system keeps users engaged and informed.‚Äć
  • Cart & Checkout. We optimized the cart and checkout experience with clear product details, delivery options, and an intuitive map pinning feature for addresses, making the purchasing process smoother and more user-friendly.
Delivering Enhanced Shopping Solutions
Complete Redesign of the Middle East Marketplace

Wireframing

We created complete RTL Arabic and English wireframes for each product part and page first to align them with the client’s vision. In this phase, we also had to agree on the same font for each language to simplify further development and give both English- and Arabic-speaking users a convenient user experience.
Wireframe 1Wireframe 2Wireframe 3

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Typography and color palette

“
My co-founder sister and I were frequently asked by Linkup to add comments to the Figma layouts. They thought we didn't look at it, but we didn't leave comments because we liked everything they offered!
Nada Ali Al-Emadi
Co-founder at Qarqish
Complete Redesign of the Middle East Marketplace
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